Mirai Academy

Master TikTok advertising.

From basic settings to advanced server-side configurations, we have the knowledge to help you succeed in the complex measurement environment of the Japanese market.

Learning Roadmap

1

Introduction: Foundation Construction

Setup

Complete guide to installing TikTok Pixel

We will explain everything from installing standard pixels to setting up events.

Policy

For the Japanese market: Tips for passing advertising reviews

Basic rules to prevent your account from being frozen.

2

Progression: Algorithm

Optimization

How the OCPX algorithm works

How TikTok finds its target audience.

Creative

A/B testing for winning creatives

How to use data to manage material freshness and wear.

3

Takashina: Breaking the barriers of measurement

Attribution

Server-side API (CAPI) in-depth

The only way to maintain 100% measurement accuracy in the iOS14+ era.

Offline

Offline conversion integration techniques

Link store visits and phone sales to TikTok ads.

Hot Topics

Pitfalls of measuring TikTok x Line integration

Line traffic is a customer experience unique to Japan. We will explain in detail how to prevent cross-browser measurement omissions.

Privacy measurement in the cookieless era

As legal regulations advance, the latest trend is to maximize advertising effectiveness while protecting user privacy.

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